Presentation1

360 Degree Personal Branding

এখন আপনি যে অবস্থায় আছেন সেখান থেকেই ব্যক্তিগত ব্র্যান্ডিং শুরু করে দিন। আগামী তিন মাস নীচের ১৫টি ধাপ অনুশীলন এবং অনুরসণ করুন। নিজেই ফলাফল দেখতে পাবেন। প্রথমে নিজের ঢোল নিজেরই বাজাতে হয়। তারপর সেই আওয়াজ যখন মানুষের ভালো লাগতে শুরু করে তখন সেই ঢোল অন্যরা বাজাতে শুরু করে।

ভিজিটিং কার্ডঃ

আপনি এখন যেখানেই আছেন, নিজেকে পরিচয় করিয়ে দেবার জন্য একটি ভিজিটিং কার্ড তৈরি করে ফেলুন। অনেকেই ভাববেন এখনও চাকরি বা ব্যবসা যোগাড় করতে পারিনি, ভিজিটিং কার্ড বানাবো কিভাবে? মনে রাখবেন ভিজিটিং কার্ড হলো আপনার অনুপস্থিতিতে আপনাকে মনে করিয়ে দেবার কাজ করে। অতএব গ্রাফিক্স ডিজাইনের কাজ করে এরকম একটি দোকানে গিয়ে নিজের প্রফেশনাল ছবি, আপনার নাম, যে বিশ্ববিদ্যালয়ের ছাত্র সেটার নাম, যোগাযোগের ঠিকানা, আপনি যে কাজটি খু্ব ভালো পারেন সেটার টাইটেল লিখে আকর্ষণীয় ভিজিটিং কার্ড তৈরি করুন এবং যার সাথেই কথা হবে তাকে গর্বের সাথে কার্ডটি দিন।

ফেসবুকঃ

স্পষ্ট ব্যক্তিগত প্রফেশানাল ছবি, কভার ফটো, এবং আপনার সম্পর্কে পূর্ণ তথ্য ফেসবুকের About Section-এ যুক্ত করুন। মনে রাখবেন ফেসবুক আপনার মার্কেটিং টুলস ছাড়া আর কিছু না। অতএব ব্যক্তিগত আবেগ থেকে বেড়িয়ে নিজেকে প্রচার করার কাজে ব্যবহার করুন ফেসবুককে। আপনার জ্ঞান, দক্ষতা, অভিজ্ঞতা অন্য মানুয়ের সাথে শেয়ার করুন। আজেবাজে মন্তব্য, ছবি, ভিডিও শেয়ার করে আপনার ফেসবুককে ডাস্টবিনে রুপান্তর করবেন না। আর যেহেতু ফেসবুক সম্পূর্ণ মার্কেটিং টুলস হিসেবে ব্যবহারিত হয় তাই যতটা সম্ভব এটিকে উন্মুক্ত রাখুন প্রফেশনাল কন্টেন্ট দিয়ে।

লিঙ্কডইনঃ

স্পষ্ট ব্যক্তিগত প্রফেশানাল ছবি, কভার ফটো, আপনার দক্ষতা, এবং কাজের ইতিহাসের তালিকা এবং রেফারেন্স সহ একটি সম্পূর্ণ লিঙ্কডইন প্রোফাইল তৈরি করুন। গুরুত্বপূর্ণ গ্রুপে যোগ দিন এবং চাকরি বা ব্যবসা সম্পর্কে আপনি যা জানেন তা শেয়ার করুন। মনে রাখবেন লিংকডইন হলো সুযোগ তৈরির কারখানা। অতএব শুধু প্রোফাইল তৈরি করে বসে থাকলে চলবে না।

ইউটিউবঃ

আপনার দক্ষতা দেখানোর জন্য ইউটিউব একটি চমৎকার মাধ্যম। আজকেই ইউটিউভে আপনার একটি চ্যানেল তৈরি করুন। তারপর নিজের দক্ষতা, জ্ঞান এবং অভিজ্ঞতাকে ভিডিওর মাধ্যমে প্রকাশ করুন। মনে রাখবেন মানুষকে আপনি যতো দিবেন, সৃষ্টিকর্তা আপনাকে তত ফেরত দেবেন। তবে আপনার পারসোনালিটি নষ্ট হয় এমন কোন কিছু না করা যাবে না। ভাইরাল হওয়ার প্রতিযোগীতা থেকে নিজেকে দুরে রাখতে হবে।

ব্লগঃ

আপনার সেক্টরের সমসাময়িক বিষয় নিয়ে আপনি যা জানেন তা শেয়ার করতে ব্লগ লিখুন এবং সোস্যাল মিডিয়া যেমন ফেসবুক, লিংকডইনে শেয়ার করুন। আপনি যদি ক্রমাগত উচ্চ-মানের লেখনীর মাধ্যমে মানুষের জ্ঞান ও বিকাশে সাহায্য করতে পারেন তাহলে আপনি আপনার সেক্টরের একজন বিশ্বস্ত ব্যক্তি হয়ে উঠবেন।

সিভিঃ

একটি আকর্ষণীয় এবং মার্জিত সিভি তৈরি করুন যা আপনার দক্ষতা, অভিজ্ঞতা এবং কৃতিত্বকে মানুষের কাছে ফুটিয়ে তুলবে। যদি আগে থেকেই আপনার সিভি তৈরি করা থাকে তাহলে সেটিকে নিয়মিত আপডেট করুন। তারপর সেই সিভি সম্পর্কে প্রফেশনালদের কাছ থেকে লিংকডইনের মাধ্যমে মতামত নেবার চেষ্টা করুন।

ভিডিও সিভিঃ

এইচআরদের কাছে এই মুহুর্তে সবচেয়ে আকর্ষনীয় বিষয় হচ্ছে ভিডিও সিভি বা ভিডিও রিজুমে। ভিডিও সিভি হচ্ছে আপনার নিজের সম্পর্কে ২ থেকে ৩ মিনিটের মধ্যে ভিডিও বার্তার মাধ্যমে বলবেন। সংক্ষেপে নিজেকে পরিচয় করিয়ে দিন, আপনার সবচেয়ে গুরুত্বপূর্ণ সাফল্যের তালিকা করুন এবং আপনি আপনার সেব্টর সম্পর্কে কতটা জ্ঞান রাখেন তা নিয়ে কথা বলুন এবং রেকর্ড করুন। তারপর সেটিকে ইউটিউভ এবং লিংকডইনের মাধ্যমে প্রচার করে ছড়িয়ে দিন। যেহেতু সোস্যাল মিডিয়া বর্ডারমুক্ত তাই কার চোখে যে আপনার ভিডিও রিজুমে পড়বে সেটা আপনি নিজেও বলতে পারবেন না।

কর্মশালা এবং সেমিনারঃ

আপনার দক্ষতার সাথে যুক্ত বিষয়গুলোতে কর্মশালা এবং সেমিনার আয়োজন করুন বা সেগুলোতে অংশ নিন। এটি আপনাকে আরও বেশি মানুষের সাথে সংযোগ স্থাপন করতে সহায়তা করবে।

নেটওয়ার্কিংঃ

নেটওয়ার্কিংয়ের জন্য অনলাইন এবং আউটডোর উভয় ইভেন্টে অংশ নিন। আপনার মতো একই সেক্টরে কাজ করেন এমন মানুষের সাথে পরিচিত হন এবং নিজেকে পরিচয় করিয়ে দিন।

হাসুন এবং খুশি থাকুনঃ

আপনি মনোভাব কেমন সেটা বেশী গুরুত্বপূর্ণ। আপনি যখন অনলাইনে বা আউটডোরে চলাফেরা করেন তখন হাসুন, উচ্ছ্বসিত থাকুন এবং ইতিবাচক মনোভাব রাখুন। খুব সিরিয়াস বা জোকার টাইফের মানুষ ওয়ান টাইম প্রয়োজনে বেশী কাজে লাগে। তাদের সাথে মানুষ প্রয়োজন ছাড়া কথা বলতে আগ্রহী নন।

কোল্ড ইমেলঃ

আপনি যখন সম্ভাব্য ক্লায়েন্ট, বস, বা চাকরিদাতাদের সাথে যোগাযোগ করতে চান, তখন ব্যক্তিগতভাবে কোল্ড ইমেল লিখে পাঠিয়ে দিন। কোল্ড ইমেল হলো এমন যা প্রাপকের কাছে তাদের অনুমতি ছাড়াই পাঠানো হয়। যেমন আপনি কোন ইভেন্টে গিয়ে কারো সাথে পরিচিত হলেন এবং তিনি আপনাকে তার ভিজিটিং কার্ড দিয়েছেন। এখন আপনি বাড়িতে ফিরে তাকে অত্যন্ত ইতিবাচক এবং স্বল্প ভাষায় নিজেকে ইমেইলের মাধ্যমে পরিচয় করিয়ে দিলেন। খেয়াল করে দেখুন আপনি প্রতি সপ্তাহে অনেক ইমেল পেয়ে থাকেন কিন্তু সেগুলোকে কখনো ব্যবহার করেননি।

মেসেঞ্জার বা হোয়াটসঅ্যাপে নিজের পরিচয় দিনঃ

ফার্স্ট ইম্প্রেশন তৈরি করতে চ্যাট এ্যাপ ব্যবহার করুন। আপনার লক্ষ্য ঠিক করুন এবং মেসেঞ্জার বা হোয়াটসঅ্যাপের মাধ্যমে নিজের পরিচয় তুলে ধরুন ইতিবাচক এবং স্বল্প ভাষায়।

কোল্ড এসএমএসঃ

আপনি যখন সম্ভাব্য ক্লায়েন্ট, বস, বা চাকরিদাতাদের সাথে যোগাযোগ করতে চান, তখন ব্যক্তিগতভাবে কোল্ড এসএমএস লিখে পাঠিয়ে দিন। কোল্ড এসএমএস হলো এমন যা প্রাপকের কাছে তাদের অনুমতি ছাড়াই পাঠানো হয়। যেমন আপনি কোন ইভেন্টে গিয়ে কারো সাথে পরিচিত হলেন এবং তিনি আপনাকে তার ভিজিটিং কার্ড দিয়েছেন। এখন আপনি বাড়িতে ফিরে তাকে অত্যন্ত ইতিবাচক এবং স্বল্প ভাষায় নিজেকে এসএমএসের মাধ্যমে পরিচয় করিয়ে দিলেন।

নিজের পোষাক পরিচ্ছদ ঠিক রাখুনঃ

পোষাক যেটাই পড়ুন না কেনো অবশ্যই সেটি পরিষ্কার হতে হবে। মানানসই হতে হবে।

দুঃখের কথা শেয়ার না করে দক্ষতার কথা শেয়ার করুনঃ

আমরা প্রায়ই দেখতে পাই কমেন্টে বা পোস্টে নিজের দুঃখ বা হতাশার কথা অবলিলায় বলে বেড়াচ্ছেন। অনেকে আবার অন্যের বদনাম বলে বেড়াচ্ছেন। এতে আপনার যদি ১% কাজের সুযোগ থাকতো সেটিও হবে না।

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Short Profile of K M Hasan Ripon

K M Hasan Ripon is a prominent figure in the field of career development and entrepreneurship in Bangladesh. Hasan Ripon is an example of expertise, serving as the Executive Director of Bangladesh Skill Development Institute (BSDI), the Managing Director of Global Entrepreneurship Network Bangladesh, and the Vice President of Start and Improve Your Business Foundation of Bangladesh.

Hasan Ripon has worked as a consultant for over 300 national and international organizations, accumulating a wide range of experiences. He has inspired over 100,000 youth and graduating students at Bangladesh’s 150+ public and private Universities, colleges and polytechnics, as well as over 20 international universities. As a skills activist and inspiring speaker, he has a social media following of over 3 million people.

Hasan Ripon is well-known in Bangladesh for his strategic abilities, having founded and sustained more than 30 organizations, educational establishments, and youth-led initiatives. With travel to 64 districts in Bangladesh and visits to 40 countries as an appreciated speaker and workshop facilitator, his impact transcends borders.

His professional development programs address topics such as communication, leadership, customer service, team building, negotiation, and problem solving, digital transformation, artificial intelligence and 4IR focused skills.

Hasan Ripon’s diverse experience includes roles as a President at JCI Bangladesh, Short-Term Consultant at the World Bank, Consultant for Industry 4.0 (HTS) at a2i, ICT Division (Government agencies), and Master Trainer & Industry Assessor (CBT&A) at ILO, CEO of Jobsbd.com, Principal at Daffodil polytechnic, adjunct Associate Professor and Employability Mentor at Daffodil International University and many more.

The Peace Award 2013 by JCI Bangladesh (Dhaka Central), the Education Leadership Award by IIT, Delhi, and the 2017 Inspiration Award as a Change Maker & Motivator have all decorated his path. Hasan Ripon’s story is one of passion, impact, and an uncompromising commitment to shaping Bangladesh’s future of work and skills.

Download his Profile

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আপনার নতুন বছরের লক্ষ্য বা টার্গেট কি হওয়া উচিত?

আর মাত্র কয়েকদিন বাকি আছে ২০২৩ সাল শেষ হতে। এইতো সেদিন শুরু হয়েছিলো ২০২৩ কিন্তু আর কয়েক ঘন্ট পরেই চলে আসবে নতুন বছর। অতএব আর একমূহুর্ত দেরী না করে নতুন বছরের টার্গেট সেট করতে নেমে পড়ুন। এই ব্লগে আমি কিছু আইডিয়া দিয়ে রাখলাম। আপনারাও শেয়ার করুন নতুন আইডিয়া। যাতে হাজারো মানুষের উপকারে আসে।

 

দক্ষতা বৃদ্ধির লক্ষ্যঃ
নতুন দক্ষতা অর্জন বা আপনার কর্মজীবনের লক্ষ্যগুলোর সাথে প্রাসঙ্গিক বিদ্যমান দক্ষতাগুলোকে আপগ্রেড করার প্রতিশ্রুতি নিন। বিভিন্ন কর্মশালায় যোগ দিন, অনলাইনের মাধ্যমে প্রফেশনাল কোর্সে অংশ নিন বা আপনার সেক্টরে প্রতিযোগিতামূলক থাকার জন্য বিভিন্ন সার্টিফিকেশন কোর্সে অংশ নিন।

 

নেটওয়ার্কিং লক্ষ্যঃ
আপনার প্রফেশনাল নেটওয়ার্ক প্রসারিত করার লক্ষ্য নির্ধারণ করুন। বিভিন্ন কর্পোরেট ইভেন্টগুলোতে অংশ নিন, লিংকডইনের মাধ্যমে প্রফেশনালদের সাথে সংযোগ স্থাপন করুন এবং অর্থপূর্ণ সংযোগ তৈরি করতে প্রফেশনাল কথোপকথনে নিজেকে যুক্ত করুন।

 

চাকরি খোঁজার কৌশলঃ
যদি আপনার চাকরির প্রয়োজন হয় বা বর্তমান চাকরি পরিবর্তনের প্রযোজন হয়, তাহলে আপনাকে অবশ্যই নতুন বছরের শুরুর দিন থেকে পরিকল্পনার রূপরেখা তৈরীর কাজ শুরু করে দিন। অনেক কাজ করতে হবে, পরিশ্রম করতে হবে। যেমন আপনার সিভি আপডেট করুন এবং প্রফেশনালদের দিয়ে চেক করিয়ে নিন, আপনার লিংকডইন প্রোফাইল আপডেট করুন, আপনার কাঙ্খিত পজিশনের কাজের বিবরণী পর্যালোচনা করে সেইভাবে নিজেকে প্রস্তুত করুন এবং প্রতি সপ্তাহে নির্দিষ্ট সংখ্যক চাকরিতে আবেদন করুন।

 

স্বাস্থ্য এবং সুস্থতাঃ
আপনার মানসিক এবং শারীরিক সুস্থতাকে অগ্রাধিকার দিন। আপনার কর্মজীবনের যাত্রায় সামগ্রিক সুস্থতা বজায় রাখতে আপনার প্রতিদিনের রুটিনে নিয়মিত ব্যায়াম, মননশীলতার অনুশীলন এবং পর্যাপ্ত ঘুম অন্তর্ভুক্ত করুন।

 

আর্থিক পরিকল্পনাঃ
আপনার ক্যারিয়ারের লক্ষ্যগুলোর সাথে সামঞ্জস্যপূর্ণ একটি ব্যাক্তিগত বাজেট তৈরি করুন। ভবিষ্যতের ক্যারিয়ার পরিবর্তন বা অপ্রত্যাশিত আর্থিক চ্যালেঞ্জ বিবেচনা করে কৌশলগতভাবে সঞ্চয় করুন এবং সম্ভব হলে বিনিয়োগ করুন।

 

কর্ম-জীবনের ভারসাম্যঃ
মনে রাখবেন কর্ম জীবনের ভারসাম্যের কোন বিকল্প নেই। যিনি সারাদিন কাজ বা সারাদিন আনন্দ করে বেড়ান তিনি আসলে নিজ হাতে ক্যারিয়ারের ক্ষতি করছেন। এমনভাবে ক্যারিয়ার পরিকল্পনা করুন যাতে কাজের মাধ্যমে প্রয়োজনীয় অর্থ আসে এবং সেই অর্থ দিয়ে নিজের ব্যক্তিগত আগ্রহ বা শখ পূরণ করতে পারেন।

 

 

মনে রাখবেন, কেবল নতুন বছরের রেজোলিউশন সেট করাই মূখ্য বিষয় নয় বরং সেগুলোকে অর্জনের জন্য কার্যকরী পরিকল্পনা তৈরি করা অত্যন্ত গুরুত্বপূর্ণ। নিয়মিতভাবে আপনার অগ্রগতি মূল্যায়ন করুন এবং আপনার ক্যারিয়ারের বিকাশের সাথে সাথে আপনার লক্ষ্যগুলোকে মানিয়ে নিন।

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About The Author: K M Hasan Ripon
K. M. Hasan Ripon is a distinguished figure and a leading career mentor in Bangladesh, recognized for his expertise as an entrepreneurial ecosystem builder and employability specialist. He currently holds key positions, serving as the Executive Director of Bangladesh Skill Development Institute (BSDI), Managing Director of Global Entrepreneurship Network Bangladesh, Executive Director of Daffodil Education Network, and Vice President of Start and Improve Your Business Foundation of Bangladesh.
With a wealth of experience, he has consulted for over 100 national and international organizations, providing training for executive development in areas such as communication, leadership, customer service, team building, negotiation, and problem-solving. Hasan Ripon’s extensive reach includes visits to 64 districts in Bangladesh and travels to 40 countries as a speaker and workshop facilitator. He has inspired over 100,000 youth and graduating students in 100+ public and private universities and polytechnics in Bangladesh, as well as more than 20 international universities.
Hasan Ripon is widely recognized on social networks, with a fan following exceeding 3 million, as a skills activist and inspirational speaker. His previous roles include serving as a short-term consultant at the World Bank, consultant for Industry 4.0 (HTS) at a2i, ICT Division (government agencies), master trainer and industry assessor (CBT&A) at ILO, convener of the National Board of CYFI Bangladesh, and a fellow of the Royal Society of Arts (FRSA). He also previously served as the local president of JCI Bangladesh (Dhaka Central).
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K M Hasan Ripon, Chairs Introductory Session for SDF’s Hospitality and Tourism Management Training Project

Dhaka, Bangladesh — On December 24, 2023, Mr. K M Hasan Ripon, the Executive Director of Bangladesh Skill Development Institute (BSDI), assumed the role of the chair during the introductory session of the Social Development Foundation funded training project on Hospitality and Tourism Management, known as the RELI Project. The event, held at the 71 Auditorium of Daffodil Plaza, brought together 800 participants from various districts of Bangladesh. These participants will undergo comprehensive training and receive full scholarships for employment opportunities in the hospitality and tourism sector.

Mr. K M Hasan Ripon delivered a motivational speech to inspire the young participants. He emphasized the importance of harnessing their capabilities and dreams to achieve global success. He urged them to recognize the potential within themselves and emphasized that success requires a blend of smart hard work, commitment, positivity, and effective time management.

He concluded by encouraging them to think about their careers and set targets, excluding the traditional CGPA targets. He advised them to overcome hurdles in networking and to focus on laughing, understanding internal feelings, and eventually becoming visionary leaders.

This event marks a significant step toward empowering the youth of Bangladesh in the field of hospitality and tourism, aligning with the country’s vision for sustainable development.

For media inquiries, please contact:

Imran Hossain Nayeem
[email protected]

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Future Leaders in the Making: Mr. K M Hasan Ripon Steers Youth Towards Success in Skills Development Project

Dhaka, December 27, 2023 – An orientation session was held in Dhaka, led by Mr. K M Hasan Ripon, Executive Director of Bangladesh Skill Development Institute (BSDI) and Managing Director of Global Entrepreneurship Network Bangladesh. The session aimed to empower 150 young individuals from various districts of Bangladesh who are set to participate in a three-month-long skills development project initiated by the Social Development Foundation of the Bangladesh Government. BSDI serves as the project’s implementation partner.

Mr. K M Hasan Ripon, a highly experienced skills development activist, engaged the participants in hands-on activities, providing invaluable insights to guide them on their journey towards realizing their dreams. The session emphasized key principles for personal and professional growth:

  1. Confidentiality Strengthens: Mr. Ripon emphasized the importance of not sharing personal weaknesses with unknown individuals or in public conversations. Keeping one’s vulnerabilities confidential is crucial for personal development and building resilience.
  2. Invest in Your Dreams: Participants were reminded that nothing in this world comes for free. Achieving one’s dreams requires an investment of smart and hard work, commitment, positivity, and effective time management. Success is proportional to the effort invested.
  3. Skills Pay Dividends: Mr. K M Hasan Ripon highlighted the significance of becoming experts in sector-specific skills. Emphasizing the correlation between expertise and financial success, he advised participants to steer clear of negativity, laziness, and comfort zones.

 

This orientation session marked the beginning of a transformative skills development initiative, where young individuals from diverse backgrounds will have the opportunity to hone their skills under the guidance of BSDI and contribute to the social development goals outlined by the Government of Bangladesh.

 

For media inquiries, please contact:

Imran Hossain Nayeem
[email protected]

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Your business survives when your customers are happy

In my opinion, we are very much reluctant in customer service. Our service standard level is very poor. In this technologically developed era, everything is fast, especially in development. However, the people who are in service are very poor. It’s not that everyone is intentionally giving poor service, but most of them are not well aware.

A Mix of Excellence and Disappointment

I observed the impressive standard of our exterior and interior decoration, meeting international benchmarks. Unfortunately, the service providers, who are the main heart of business sustainability, are completely unaware and untrained about customer service. Many of them even perform with reluctance and hesitate to offer a simple smile. This is evident from gatekeepers to top management. Courtesy has become a very expensive item to offer to their customers. The helping attitude is almost nowhere in the service industry.

Cheerless Impressions

While attending a meeting at a leading corporate organization, the physical outlook and decorations of that organization were excellent, incorporating technology from entrance to the entire office. But the facial expressions and attitude of the employees conveyed an unwelcoming vibe, making me feel like an unwanted visitor.

Customers Challenges

On a family trip to a popular tourist spot, the unpleasant experiences began at the airport, where security officers exhibited rudeness while checking tickets. Despite the beautifully decorated airline ticket counters at the airport with LED screens, the staff, though well-dressed, behaved rudely with greetings and smiles. Their interactions felt more like police interrogations than customer service. In the 5-star ranked hotel, I found a similar experience. No proper communication, commitment failure, and service delay. Although the hotel spent millions of dollars decorating the entire place from entrance to exit, without trained and efficient staff, organizations often feel uncomfortable investing money in employee development, thinking training is expensive. However, they forget that no training is more expensive, as they are losing customers every day, and no customer refers to anyone.

A Glimpse of Exceptional Customer Service

However, I had a fantastic experience. One evening I was very hungry while traveling. I was asking people where I should have my lunch. Everybody was giving me a reference to a restaurant. So I decided to go there. When I arrived, I was a little shocked because the decorations of the restaurant were average. But one thing attracted me: every waiter was so welcoming and smiling from the heart, I felt at home. One gentleman came to me and suggested their best items from their menu card. Despite the average-quality food, the caring service made the experience delightful.

So, after lunch, when I was paying the bill, I saw the same waiters serving and suggesting food to other guests as well. I told the manager of the restaurant that now I understood why people are referring me to this restaurant. He politely asked me, “May I know what the reason is?” I told him, “Your excellent customer service. You are not taking this service as your job; you are actually doing it from your heart.” After listening to my feedback, he felt shy and said, “Sir, I think it’s my duty, not just serving food but also treating them like my family members. Because I believe the customer is like the representative from God. They come, they enjoy, and we get our Rizik through our happy customers.”

Customer Referrals Matter

This experience emphasized the importance of customer referrals. If customers are not advocating for the service they received, then it means we are falling short. Business is not a one-time transaction; a satisfied customer can become a valuable promoter, creating a positive effect.

Customer Service Investment

Despite significant investments in technology, creative business content, and decorations, customer service remains a neglected aspect. Customers don’t seek expensive gestures; they desire good behavior, concise communication, a sincere smile, and the truth. Recognizing that customers are vital for business survival, especially in an era with multiple options and choices, emphasizes the urgency to prioritize and enhance our customer service efforts. Maybe your business is now top-ranked, but neglecting customers and employees may drop your positive ranking from the top to disappear.

Humble request

My humble request to all organizations: please be attentive to your customer service. Conduct an overall organizational assessment, assess employee skills, gather customer feedback, and identify the top reasons for customer dissatisfaction. Hire renowned organizations with relevant training materials and expert trainers. Continuously follow up and improve. Remember, your business thrives if your customers are happy.

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About The Author: K M Hasan Ripon
K. M. Hasan Ripon is a distinguished figure and a leading career mentor in Bangladesh, recognized for his expertise as an entrepreneurial ecosystem builder and employability specialist. He currently holds key positions, serving as the Executive Director of Bangladesh Skill Development Institute (BSDI), Managing Director of Global Entrepreneurship Network Bangladesh, Executive Director of Daffodil Education Network, and Vice President of Start and Improve Your Business Foundation of Bangladesh.
With a wealth of experience, he has consulted for over 100 national and international organizations, providing training for executive development in areas such as communication, leadership, customer service, team building, negotiation, and problem-solving. Hasan Ripon’s extensive reach includes visits to 64 districts in Bangladesh and travels to 40 countries as a speaker and workshop facilitator. He has inspired over 100,000 youth and graduating students in 100+ public and private universities and polytechnics in Bangladesh, as well as more than 20 international universities.
Hasan Ripon is widely recognized on social networks, with a fan following exceeding 3 million, as a skills activist and inspirational speaker. His previous roles include serving as a short-term consultant at the World Bank, consultant for Industry 4.0 (HTS) at a2i, ICT Division (government agencies), master trainer and industry assessor (CBT&A) at ILO, convener of the National Board of CYFI Bangladesh, and a fellow of the Royal Society of Arts (FRSA). He also previously served as the local president of JCI Bangladesh (Dhaka Central).
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WIT Institute’s 2nd Founding Anniversary, K M Hasan Ripon empowers diploma engineers

WIT Institute celebrated its 2nd founding anniversary with an exciting event on December 15, 2023, held at the Rooftop Garden of Daffodil Plaza in Dhaka, Bangladesh. At the heart of this celebration was a special session on Employability Skills, skillfully facilitated by the esteemed Mr. K M Hasan Ripon.

Equipping Engineers for Success

Mr. Hasan Ripon directed his focus towards empowering graduating Diploma Engineers from diverse public and private polytechnics in Bangladesh with indispensable employability skills. These engineers had recently concluded a four-week internship at WIT Institute.

A Continuous Journey: Insights for Career Growth

Mr. Hasan Ripon emphasized that employability is a continuous journey requiring continuous efforts. He shared valuable insights and practical tips, guiding participants towards enhancing their employability and achieving their career goals.

Key Insights and Tips Shared:

  1. Limiting Expectations: Stressing the importance of managing expectations to avoid unnecessary frustration.
  2. Breaking Comfort Zones: Encouraging participants to embrace change and adapt to new situations for personal growth.
  3. Problem Solving: Featuring a role-play activity illustrating the significance of being proactive problem solvers.
  4. SMART Hard Work: Discussing the benefits of setting specific, measurable, achievable, relevant, and time-bound goals.
  5. Networking: Setting a target for participants to connect with 100 professionals within a year to emphasize the importance of networking.
  6. Communication and Adaptability: Highlighting the role of effective communication and adaptability in the professional world.
  7. Time Management: Providing advice on starting the day early, following a routine, and maintaining mental and physical well-being.
  8. Technology Integration: Encouraging participants to explore and utilize technology, particularly artificial intelligence.
  9. Preparing for Rejection: Sharing insights on learning from rejection for personal and professional growth.
  10. Note Taking: Underscoring the significance of note-taking as a skill to retain and apply acquired knowledge.

Interactive Engagement and Networking

The session was interactive, engaging participants with insightful questions and opinions. Mr. Nazib Rafe, the Founder of WIT Institute, presided over the session. The event concluded with a networking workshop and a group photo, fostering collaboration and camaraderie among the participants. WIT Institute’s anniversary celebration became a platform not just for reflection but for empowerment, setting a tone for future successes in the careers of the participating engineers.

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How to Achieve Success in Today’s Business World

Executives need more than just technical skills to do well in today’s dynamic and changing business world. The things that make a great leader stand out are not just typical management skills. Let us look more closely at these brain traits and see why they are so important for success.

Actions that are clear:

Imagine that a boss is in charge of a project but is unaware of what its final goal is. As a result? Plenty of confusion, deadlines were missed, and the project failed in line with the mission of the team. Instead, a leader who is clear about their actions sets clear goals, knows their role, and makes sure that every action fits into the organization’s overall mission.

 

Results that can be measured:

For example, keeping track of progress is not just about keeping records; it’s also about enjoying successes. Think about a boss who sets clear goals, works hard to reach them, and celebrates every success. This not only boosts mood but also gives useful information for making things better all the time.

 

 

A mind that can change:

In a world where new technologies are common, leaders who are open to change perform well. Imagine a boss who quickly learns how to use new tools and methods because they know that being flexible is not only valued but also necessary.

 

A system based on results:

For example, Good executives put jobs that lead to real results at the top of their list. No matter how big or small the job is, every task is in line with the organization’s main goals. This makes sure that everyone’s work makes a real difference in the company’s progress.

 

Managing time:

For example, time is the most valuable thing for a boss. Good executives plan, set priorities, and get things done quickly and well. They make the most of their time by handling it well, making sure that every moment works toward the organization’s goals.

 

An attitude of innovation:

Organizations grow on new ideas, and leaders are very important in encouraging a creative work environment. A leader who is open to new ideas pushes their employees to do the same, which creates innovative solutions and ideas.

 

Working Together for Excellence:

Imagine a team where leaders work well with their coworkers and are open to different points of view. Teams that work together are more likely to be successful. Collaborative excellence makes sure that the skills of every team member are used to help the group succeed.

 

Taking responsibility and ownership:

For example: Great leaders are proud of what they hold. They don’t just give out jobs; they also make sure that each one is done correctly. A culture of accountability grows through a company when people are responsible for their actions and the results of those actions.

 

Making good use of technology:

Executives who use technology well have an advantage over their competitors. They know about new technologies and use them to make their work faster, more accurate, and more productive. Use of technology wisely is a strategic edges in today’s business world.

 

Sustainable Activities:

Leaders who push for sustainable practices not only help the company succeed, but also leave a lasting impression. By using methods that are good for the environment, they make sure that their effect on the world is green and lasts a long time.

 

the characteristics that make an executive great today go beyond the usual traits of a leader. When people develop and use these traits, they not only become successful themselves, but they also make a big difference in the success and longevity of the organizations they run. As the business world changes, so must the traits that make leaders good at their jobs and look to the future.

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About The Author: K M Hasan Ripon
K. M. Hasan Ripon is a distinguished figure and a leading career mentor in Bangladesh, recognized for his expertise as an entrepreneurial ecosystem builder and employability specialist. He currently holds key positions, serving as the Executive Director of Bangladesh Skill Development Institute (BSDI), Managing Director of Global Entrepreneurship Network Bangladesh, Executive Director of Daffodil Education Network, and Vice President of Start and Improve Your Business Foundation of Bangladesh.
With a wealth of experience, he has consulted for over 100 national and international organizations, providing training for executive development in areas such as communication, leadership, customer service, team building, negotiation, and problem-solving. Hasan Ripon’s extensive reach includes visits to 64 districts in Bangladesh and travels to 40 countries as a speaker and workshop facilitator. He has inspired over 100,000 youth and graduating students in 100+ public and private universities and polytechnics in Bangladesh, as well as more than 20 international universities.
Hasan Ripon is widely recognized on social networks, with a fan following exceeding 3 million, as a skills activist and inspirational speaker. His previous roles include serving as a short-term consultant at the World Bank, consultant for Industry 4.0 (HTS) at a2i, ICT Division (government agencies), master trainer and industry assessor (CBT&A) at ILO, convener of the National Board of CYFI Bangladesh, and a fellow of the Royal Society of Arts (FRSA). He also previously served as the local president of JCI Bangladesh (Dhaka Central).
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The Power of Time Management to Make You a Better Morning Person

I used to feel that the late-night hours between 12 a.m. and 3 a.m. were great for my creative activities. I kept everything until the late hours of the day, whether it was meetings, instructions, assignments, or producing presentations at the office. My conviction was that I could work calmly and peacefully late at night, and this habit continued in place. Despite continuous advice from elders and seniors in the office to avoid becoming a night owl and to adopt an early sleep and wake-up plan, I ignored their advice and provided my own reasoning.

Over time, I gradually realized that, despite my best efforts, my overall quality of life was not improving significantly; whatever progress I made was slow. During this time, I learned from a University of Westminster study that people who rise early (between 5:22 and 7:21 a.m.) have higher levels of stress hormones than those who wake up later in the morning.

In addition, I spoke with over 100 important leaders in Bangladesh about their daily routines and time management practices. To my surprise, they all started their days early, often between 4:30 and 6 a.m., and finished their evening activities quite early, between 10 and 11 p.m. This newfound realization inspired me to intentionally accept the timeless knowledge symbolized in the proverb “Early to Bed and Early to Rise Makes a Man Healthy, Wealthy, and Wise.”

I made a strong decision one day to turn off my room light at 11 p.m., setting my alarm for 5 a.m. the next morning. I struggled to wake up when the alarm rang out at 5 a.m., finally opening my eyes at 7 a.m. I started my day after eating breakfast. Nevertheless, I repeated it the next night, turning off the lights at 11 p.m. and setting an alarm for 5 a.m. This time, I was able to get out of bed as soon as the alarm rang. I went to the Mashjid for Fajr prayers and then spoke with the Imam, asking for advice on how to develop a good schedule.

During our conversation, the Imam suggested that I incorporate Quranic reading into my daily practice. Despite knowing the Bengali translation, I admitted that I couldn’t read Arabic. The Imam advised me to find a mentor to help me learn Arabic reading and gave me the phone number of a Moulana.

I contacted the Moulana in the evening and asked him to come to my house after Fajr Salah. The goal was to create accountability by requiring me to get up early every morning. The tactic worked because he kept calling me and asking, “Ripon bhai, did you wake up?” I answered every morning, and he taught me Quranic reading, which became a regular part of my routine.

I created a daily routine to improve my general well-being as part of my commitment to a more disciplined lifestyle. This routine is as follows:

  • Sleep Schedule: I go to bed at 11 p.m. every night to ensure that I sleep well. This early bedtime is consistent with the idea of “Early to Bed.”
  • Morning Ritual: I begin my day by getting up at 5 a.m. After a good night’s sleep, the first thing I do is drink a refreshing glass of water to rehydrate my body.
  • Religious Connection: After that, I perform Fajr Salah (morning prayers) and spend time in thanksgiving, creating a connection with God at the start of the day.
  • Knowledge Improvement: To expand my awareness of Islam, I read the Quran and have thoughtful discussions with a mentor, exchanging Islamic knowledge.
  • Physical Activity: As part of my morning routine, I go for a quick walk and engage in light exercises. This not only helps with physical fitness but also acts as a brain booster.
  • Personal Hygiene: Following my morning activities, I take a nice shower to reenergize myself for the day ahead.
  • Healthy Start: One of the most crucial aspects of my plan is to fuel my body with two or three dates coated in honey and a cup of hot tea without milk or sugar. This gives me a nutritious and energy-boosting start to my day.
  • Creativity: After these rituals, I enter into creative activity. Addressing assignments, working on presentations, developing ideas, engaging in creative writing, and any other responsibilities that need creative thinking are examples of this.
  • Healthy Breakfast: After my creative work period, I take a break to enjoy a healthy and delicious breakfast, ensuring that my body receives the nutrition it requires.
  • Office Journey: My morning routine concludes with me leaving the house for work with a refreshed mind, a spiritually enriched start, and a good balance of physical and mental well-being.

 

This thorough practice shows my dedication to a holistic way of living, incorporating spiritual, physical, and creative components for a better and more fulfilling way of life. I am grateful to the Almighty Allah for the beneficial transformations given to me after a year of faithfully maintaining my modified lifestyle, which includes early rising and a more disciplined routine.

The extensive changes in many areas of my life are visible, and I attribute these gifts to my dedication to my activities. Here’s a full list of the good things that happened to me:

  1. Improved Relationships: The improvements resulted in more positive interactions in both my personal and professional relationships. The early morning routine had a good impact on how I communicated, building stronger bonds with those around me.
  2. Sharpened Focus: The sharpening of my focus was a noteworthy improvement. The discipline of getting up early and following a set schedule helped me focus and pay attention in my everyday responsibilities.
  3. Better Social Skills: I discovered that I was more competent at making friends, allowing for easier and more significant interactions than before. This development in social skills improved the quality of my personal life.
  4. Stress and Anger Management: My disciplined lifestyle helped me manage and control my reactions to stresses and reasons for anger. In the face of challenges, I developed a stronger feeling of calm and resilience.
  5. Improved Physical and Mental Fitness: Morning activities helped to increase both physical and mental fitness. I saw an improvement in my energy levels and overall well-being.
  6. Increased Positivity: In comparison to the previous year, my view on life has improved. The constant practice of a meaningful habit contributes to a more optimistic and joyful attitude.
  7. Increased Creativity: Creativity has increased significantly. Working on creative projects in the early hours of the morning proved to be a stimulus for enhanced imaginative thinking and ideas.
  8. More Opportunities: There was a considerable increase in the number of opportunities that presented themselves. More doors opened, giving opportunities for personal and professional development.
  9. Authorship Accomplishment: The strict practice gave me the mental space and time I needed to put my imagination into authorship. I wrote and published two books, which was a huge accomplishment for me.
  10. Appreciation for Creative Stuff: I received more praise for the creative stuff I created, which included videos, blogs, and articles. The audience grew as a result of the excellent response to my work.
  11. Professional Development: The positive improvements in my personal life transferred to my professional life, where I was given greater responsibility and chances. This led to a better overall career path for me.
  12. Charitable Initiatives: With a stronger sense of purpose and better financial stability, I was able to launch charity initiatives aimed at assisting those in need. This was a huge step toward giving back to the community.

It is essential to follow natural, universal rules rather than depending entirely on man-made regulations. Our creator, who knows the most about our well-being, has given us guidelines. If you want to reach your goals, accept yourself as a morning person and avoid the night owl lifestyle.

However, being a morning person is useless without dreams, vision, goals, and targets. Life is short, and time is our most valuable gift. Do not waste it; time, no matter how much we cry, never comes back.

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About The Author: K M Hasan Ripon
K. M. Hasan Ripon is a distinguished figure and a leading career mentor in Bangladesh, recognized for his expertise as an entrepreneurial ecosystem builder and employability specialist. He currently holds key positions, serving as the Executive Director of Bangladesh Skill Development Institute (BSDI), Managing Director of Global Entrepreneurship Network Bangladesh, Executive Director of Daffodil Education Network, and Vice President of Start and Improve Your Business Foundation of Bangladesh.
With a wealth of experience, he has consulted for over 100 national and international organizations, providing training for executive development in areas such as communication, leadership, customer service, team building, negotiation, and problem-solving. Hasan Ripon’s extensive reach includes visits to 64 districts in Bangladesh and travels to 40 countries as a speaker and workshop facilitator. He has inspired over 100,000 youth and graduating students in 100+ public and private universities and polytechnics in Bangladesh, as well as more than 20 international universities.
Hasan Ripon is widely recognized on social networks, with a fan following exceeding 3 million, as a skills activist and inspirational speaker. His previous roles include serving as a short-term consultant at the World Bank, consultant for Industry 4.0 (HTS) at a2i, ICT Division (government agencies), master trainer and industry assessor (CBT&A) at ILO, convener of the National Board of CYFI Bangladesh, and a fellow of the Royal Society of Arts (FRSA). He also previously served as the local president of JCI Bangladesh (Dhaka Central).
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Common Reasons Behind Startups Failure In Bangladesh

Over the past several years, there has been a notable surge in the aspiration of Bangladeshi youth to become entrepreneurs or company founders. In a nation with an approximate population of 180 million and an average age of 27.1 years (according to Worldometer), the increasing enthusiasm for entrepreneurship is a positive indication of economic progress.

The lack of full-time-paid job prospects is not only restricted to Bangladesh but also affects the worldwide environment. In 2023, I undertook a journey to over 30 universities and polytechnics, where I provided mentorship, delivered talks, and facilitated workshops. Through these encounters, I discovered that, on average, 30% of students in a class expressed a preference for pursuing entrepreneurship instead of a conventional job.

The remarkable change in perspective is deserving of recognition, and the government and other stakeholders should be credited for their relentless efforts in inspiring young people to engage in entrepreneurship. International funding agencies are actively contributing to the promotion of entrepreneurship development in their programs.

However, despite the prevailing enthusiasm, it is an undeniable fact that a significant proportion of businesses encounter failure, with over 70% failing to survive beyond the initial year (according to CB insights).

The Common Challenges

Being extensively engaged in the entrepreneurial ecosystem, I have made deliberate attempts to comprehend the causes of these failures and have successfully recognized common pitfalls.

  • An ongoing obstacle is the mistaken belief that starting a business requires a significant amount of initial funding. A multitude of ambitious entrepreneurs, particularly those coming from rural regions and beyond the city center, are overflowing with creative ideas. However, individuals frequently yield to a rigid attitude, believing that they are unable to start a startup without substantial cash or waiting for grants. As a result, promising ideas diminish.
  • Another significant observation is the absence of adequate market research and networking. Many ambitious entrepreneurs encounter failure in establishing connections with established businesses or in seeking solutions due to their poor questioning. Concepts may ignite, but without effective research and collaboration, they have difficulty gaining momentum.
  • Collaboration is an essential element of entrepreneurship, but certain entrepreneurs have a tendency to excessively depend on the abilities of others. For example, individuals who want to develop technology-based businesses may collaborate with friends who are knowledgeable about technology. However, when these coworkers leave for any cause, startups become vulnerable to failure.
  • There is a noticeable gap in financial literacy. A lot of entrepreneurs lack understanding of product costing, initial investments, fixed and variable expenditures, as well as the complexities of annual planning, which includes marketing, hiring, sales, and accounting.
  • Based on my personal observations, the primary factors contributing to the failure of startups are typically legal obstacles, cash misallocation, insufficient market analysis, and a lack of financial expertise. Tackling these difficulties requires a comprehensive approach.
  • Although the government has made praiseworthy endeavors to promote an entrepreneurial ecosystem, there continue to be legal complications. Enhanced and entrepreneur-friendly rules and regulations can greatly promote an environment that is favorable for innovation and the expansion of businesses.

Piloting Solution

Within the domain of entrepreneurship, conversations frequently center around obstacles, although it is the solutions that genuinely create the path to achievement. As a passionate supporter of promoting entrepreneurship among youths, we have developed a comprehensive solution. The solution is presented as a structured course module named InnoBiz which consists of three essential components:

  • Idea Development and
  • Business Plan Development with Pitching Strategies
  • Compiling of all Legal documentation with Access to Funding Support

The implementation phase entailed validating the module’s correctness with stakeholders. In order to execute the program, we have chosen Daffodil Polytechnic as the model institution and are in the process of establishing an Entrepreneurship Development Club to foster an entrepreneurial culture and mindset. An individual was selected to supervise club operations with the assistance of a committed team of five members. Six individuals were prepared with the requisite abilities through a training of trainers program.

A rigorous selection procedure was developed to find prospective entrepreneurs, which included administering a questionnaire to 200 candidates. Following rigorous workshops and seminars, a total of 25 students were chosen based on their objectives and dedication. The participation of reputable startup founders and mentors, who shared significant insights and experiences, further increased the program’s effectiveness.

In order to get investments, strategic alliances were established with Bangladesh Venture Capital Limited and KnowledgeVale, a provider of co-working spaces. After the logistical and resource developments, the group of 25 students participated in a vigorous 8-week program focused on developing entrepreneurial skills. This program included two weeks of classroom-based activities and six weeks of practical work both in the field and at a desk. The 25 trainees and 6 mentors maintained constant communication using WhatsApp and Google Meet. Various forms, tools, and research data were exchanged and discussed online and offline during desk jobs.

After finishing the program, the students acquired expertise in several areas, such as financial literacy, product/service costing, team building, branding and promotion, investment strategies, market research, sales strategies, cost analysis, profit forecasting, cash flow management, funding sources for startups, legal documentation, human-centered problem-solving, prototype development, and idea presentation and pitching.

Outcomes Piloting Solutions

The Entrepreneurship Festival marked the summit of this undertaking, during which the 25 students exhibited their prototypes aimed at addressing the specific challenges described in their business ideas. Prominent startup founders offered significant insights derived from their experiences. Bangladesh Venture Capital examined and authorized the business’s ideas, resulting in immediate financing for two students, while others launched the businesses using their own funds. These 25 students are now getting mentorship support through the Entrepreneurship Development Club.

This model emphasizes the significance of not only motivation but also the necessity for a comprehensive approach that includes multiple stakeholders. By implementing comparable entrepreneurial models, universities, colleges, and institutions globally may facilitate the transformation of our skilled young individuals from passive job seekers to active job creators. This, in turn, will cultivate a climate of innovation and economic empowerment.

Conclusion

To sum up, promoting entrepreneurship in Bangladesh needs an in-depth approach that includes improved networking opportunities, financial literacy, and regulatory reforms. By tackling these obstacles, we can enable the ambitious entrepreneurs of Bangladesh to transform their innovative ideas into thriving enterprises, ultimately boosting the country’s economic fulfillment.

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About The Author: K M Hasan Ripon
K. M. Hasan Ripon is a distinguished figure and a leading career mentor in Bangladesh, recognized for his expertise as an entrepreneurial ecosystem builder and employability specialist. He currently holds key positions, serving as the Executive Director of Bangladesh Skill Development Institute (BSDI), Managing Director of Global Entrepreneurship Network Bangladesh, Executive Director of Daffodil Education Network, and Vice President of Start and Improve Your Business Foundation of Bangladesh.
With a wealth of experience, he has consulted for over 100 national and international organizations, providing training for executive development in areas such as communication, leadership, customer service, team building, negotiation, and problem-solving. Hasan Ripon’s extensive reach includes visits to 64 districts in Bangladesh and travels to 40 countries as a speaker and workshop facilitator. He has inspired over 100,000 youth and graduating students in 100+ public and private universities and polytechnics in Bangladesh, as well as more than 20 international universities.
Hasan Ripon is widely recognized on social networks, with a fan following exceeding 3 million, as a skills activist and inspirational speaker. His previous roles include serving as a short-term consultant at the World Bank, consultant for Industry 4.0 (HTS) at a2i, ICT Division (government agencies), master trainer and industry assessor (CBT&A) at ILO, convener of the National Board of CYFI Bangladesh, and a fellow of the Royal Society of Arts (FRSA). He also previously served as the local president of JCI Bangladesh (Dhaka Central).